The Pixie Builds package

$500 setup + $1,500/mo

Billed quarterly · $4,500 per quarter

Or $1,250/mo billed annually ($15,000/year) · save $3,000 vs quarterly

One flat price for your entire online presence. The $500 setup covers research, design, build, and launch. The retainer covers everything after: optimization, content, reviews, and reporting. You own every asset from day one.

  • Custom conversion-optimized website
  • A page for every town you serve, 100+ where the territory calls for it
  • Service pages for everything you offer
  • Google Business profile management
  • Automated review generation
  • 100+ directory citations
  • Call tracking + source attribution
  • Monthly reporting + weekly text updates
  • Ongoing SEO + content updates
  • 100% asset ownership

The math

What does one extra job cover?

Septic installation

One system covers most of a year of the fee.

$7,000-15,000

Concrete driveway

One driveway pays for a quarter and change.

$5,000-8,000

Exterior repaint

Two repaints a year and the math closes.

$3,500-6,000

Tree removal

One extra removal a month and you break even.

$800-2,500

Typical ranges; your market sets your numbers. Every call from the system comes through a tracked number with per-town attribution, so the arithmetic is yours to check each month. Call tracking shows you whether we earned it.

Why quarterly?

SEO compounds, and 90 days is the honest window to judge it. So that's the commitment: one quarter at a time, no 12-month contracts, no auto lock-in. If we're not earning the next quarter, you walk with everything we built.

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What every package includes

The full system, not just a website.

Professional Website

Built on a proven, conversion-tested framework, tuned for your trade. No WordPress bloat, no DIY page builder. Sub-2-second load times.

Service Area Pages

A page for every town you serve, 100+ where the territory calls for it. Each page is written around that town's searches so you rank across your whole radius, not just your home zip.

Google Business Profile

Full profile optimization, weekly posts, photo management, Q&A monitoring. 6 months of posts pre-scheduled at launch.

Review Generation

Automated follow-ups after every job. We make it effortless for happy customers to leave reviews. Watch your rating climb.

Citation Management

100+ directory listings submitted and managed. Consistent NAP data across every platform Google checks when deciding who ranks.

Lead Tracking

Call tracking numbers, form submissions, source attribution. You know exactly which leads came from us and what they're worth.

Monthly Reporting

Clear performance reports: calls, leads, rankings, reviews. Plus a weekly text summary so you never have to log into a dashboard.

Ongoing Optimization

Content updates, strategy adjustments, new town pages as you grow. Your system stays sharp while you focus on the work.

100% Asset Ownership

You own your domain, your website code, your Google Business, your tracking numbers. If you leave, everything transfers. No hostages.

The first 90 days

What a quarter actually buys you.

Weeks 1-2

Research, design, build, launch. Site live, Google Business optimized, tracking numbers wired, review automation running.

Weeks 3-6

Citations submitted and cleaned across 100+ directories. Town pages roll out across your radius. First reviews start landing.

Weeks 7-10

Town pages start ranking, typically 30-60 days in. Map pack position climbs as the profile, citations, and reviews compound.

Weeks 11-13

Quarterly review: tracked calls, town-by-town attribution, what jobs the system produced. The numbers decide the renewal, not a contract.

Your other options

Where $1,500 sits in the market.

Do it yourself

$20-50 a month plus your evenings. No town pages, no citations, no review automation, no tracking. Fine for a business card. Not a lead system.

One-off freelancer

A few thousand dollars, once. Then nobody posts, nobody asks for reviews, nobody adds pages, and in a year it's stale. A site is not a system.

Big agency

$3,000-6,000 a month, 12-month contracts, and leaving usually means losing the site. We charge half, commit quarterly, and you own everything.

All-in-one software

$300 a month for templates and dashboards. The writing, the pages, the profile, the follow-ups are still your job. Software doesn't do marketing.

Find your trade

Same price. Different playbook.

What changes per trade isn't the price. It's the service pages we build, the way your customers search, and the seasons we plan around. Pick your trade to see exactly what we'd build.

Painting

Septic

Concrete & Paving

Foundation Repair

Pool Services

Tree Service

Electrical

Fencing

Excavation & Grading

Well Drilling

Lawn Care & Landscaping

Pressure Washing

Gutters & Exteriors

Handyman & Remodeling

Different trade? We probably serve it.

We've built for 30+ contractor trades, from garage doors to demolition. Tell us about your business and we'll show you exactly what we'd build. Same price as everyone else.

Tell Us About Your Trade

FAQ

Common questions

Why not just use Squarespace or Wix?
You can. And your site will look and perform exactly like every other contractor who used the same template. Our sites are built on a framework refined across dozens of contractor sites and tuned for speed, SEO, and conversions. Page builders add seconds of load time and generate bloated code that Google penalizes, and they will never produce the town-page coverage that does the actual ranking work.
Why is setup only $500?
Setup covers the one-time work: research, design, development, content writing, Google Business setup, and citation submissions. At $500 it barely covers our time, and that's the point. We'd rather earn a long-term client than charge a big fee upfront. Agencies that charge $5,000 setups are betting you leave; we're betting you stay.
How many town pages do we get?
A page for every town and suburb you actually serve, 100+ where the territory calls for it. Each page is written around that town's searches rather than duplicated with a name swapped in, because Google filters copy-paste pages out of results. Coverage grows with your service area at no extra cost.
What if I already have a website?
We'll migrate your domain and set up redirects so you don't lose any existing search rankings. Most clients see an immediate improvement in performance and leads within the first month.
How long until I see results?
Most clients see a noticeable increase in calls within the first 2 weeks of launch, because the site converts better immediately. SEO results compound over 3-6 months. Town pages typically start ranking within 30-60 days depending on competition in your area, which is exactly why the commitment runs in quarters.
How does billing work?
Two options, same service. Quarterly is $4,500, covering three months at a time, because SEO compounds in 90-day windows and that's the honest window to judge it. If you'd rather pay once a year, the annual plan is $1,250/mo billed at $15,000 up front, which saves you $3,000 against the quarterly rate. Either way there's no lock-in beyond the term you've paid for, and if you decide not to renew, your domain, site, and tracking numbers all transfer with you.
Are there any other costs?
No. Hosting, the call tracking numbers, the citations, the review automation, and ongoing content are all inside the $1,500. The only thing you pay separately is your domain registration, around $12 a year, in your own name, because you should own it. If you ever choose to run paid ads, ad spend would be extra and entirely optional; nothing in the system depends on it.
Do you run paid ads too?
The package is built around organic: the site, the town pages, Google Business, and reviews, because those compound and you own them. We don't take a percentage of ad spend or push ads to pad a retainer. If ads make sense for a season, a new market, or while rankings build, we'll say so and help you set them up, but plenty of clients never spend a dollar on ads.
What do you need from me to get started?
About an hour. A call to learn your trade, your territory, and what jobs you actually want more of; your logo and any job photos you have; and access to your domain and Google Business profile if they exist. We write the content, build the pages, and handle the technical work. You approve things and answer your phone.
Do I own everything you build?
Yes. Your domain, your website code, your Google Business profile, your tracking numbers. Everything transfers to you if you leave. Day one, it's in writing.

Ready to stop losing leads to your competitors?

Tell us about your business. We'll come back with a clear plan and honest pricing within 24 hours.

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